Driven by the Bold.
Bad Boy® Off Road creates vehicles for bold drivers with bold ambitions. We're driven to make off road vehicles that can tackle tough terrain and any to-do list. From our silent, emission-free electric vehicles to our game-changing gas side-by-sides and ATVs, we've got one bold way after another to take you wherever you want to go.
We were born in the fields and trails you can’t find on a map. At our core, Bad Boy is about giving people better access to everything the outdoors has to offer.
It began in 2003 with our first all-electric 4WD vehicle in Natchez, Miss. In 2010, we joined the Textron family, a Fortune 500 company known worldwide for its powerful brands and products such as Cushman® industrial vehicles, Cessna® aircraft, Bell helicopters, and Greenlee® tools. Since then, we've continued to innovate, with ground-breaking vehicles such as the hybrid gas/electric Ambush® iS and upgrades to driver favorites such as the Recoil® iS.
Along the way, hunters, recreational riders, farmers and ranchers began to see our vehicles as a badge of honor for people who understood the power of the outdoor experience.
In 2016, we changed the game again. Our revolutionary gas-powered Stampede™ side-by-side and Onslaught™ ATV came off the line and altered the landscape. Huge power. Untouchable performance. And a renewal of our purpose: to fuel the independent outdoorsman with a superior vehicle.
We are Bad Boy Off Road. And we are Driven by the Bold.